Marketing

Why “Going Viral” is Not a Marketing Strategy

Lots of businesses dream of "going viral" on social media due to many immediate benefits come with it. However, too many businesses include "going viral" as part of their marketing strategy, when it isn’t a strategy at all. "Going viral" refers to when a piece of content resonates with an audience on such

By Adam Toris|2021-04-14T15:47:51-04:00April 14th, 2021|Content Marketing, Marketing, Social Media|

Why Businesses Need to Plan Next Year’s Marketing in the Fall

Planning your yearly marketing out ahead of time helps your business save time and money- it's that simple. By taking time in October or November to plan out the next year's marketing activities and budget, you will be creating a guide for not only the marketing activities you’ll be doing, but also what

By Adam Toris|2020-10-21T12:04:17-04:00October 21st, 2020|Marketing|